Paperback, 87 pages with accompanying photos.
Starting a business is much like working an allotment. You have a seed of an idea; you nurture it in a little clay pot until it struggles into the daylight; you stress about providing it with enough manure in the form of funding so that you can eventually transplant it into the wicked, wider world of the adult vegetable patch with all its attendant predators, parasites and pitfalls.
This book aims to help you navigate your life as much as it is intended to help you tend your beautiful business idea.
